How HotStar Steaming App Become Successful ?



HotStar, who doesn't know these popular Indian streaming app which become a instant hit in Indian market as HotStar used different strategies and techniques and mainly that made theme no - 1 popular streaming app.

- What Is HotStar

HotStar is a streaming app for sports, movies and TV shows from around the world and regional serials for the Indian audience to get them experience the shows, movie's and sports exclusively in thier app.

- How HotStar Work ?

- HotStar primary focus on getting the popular TV Shows and Sports.

- HotStar Partnered with Star Sports to get Star Sports Channels Exclusively Only Available in hotstar.

- Hotstar was made by Novi Digital Which also bagged rights for GOT - Game of thrones exclusively for Indian audience.

- Hotstar design app features and add exclusive attraction for some live shows like for IPL HotStar conduct chat and sponsor prices who judge upcoming ball score.

- One of the hotstar popular feature is being having good streaming quality available to play in almost all medium network conditions like youtube from starting 144p to 1080p and the quality of 250p exceeds the video quality available from competitors the app usually don't provide this option as they provide in higher quality.

- * These become a big plus point for hotstar as more options and more possibility more viewership*

- Serials being available in early hours who subscribe premium service of them which gives a big boost as the bigger market other than movies is TV Shows - Serials not everyone able to watch thier favorite shows all the time but due to hotstar premium feature and fast upload to free users made a big hype as previous it was really hard to watch Indian TV Shows and Serials before hotstar.

Becoming a producer to some shows regional and worldwide that the shows they produced become hit the rise of popularity of hotstar grows.

Hotstar design of app UI and UX is also really audience oriented as making the app more customer centric.

Finally, Hotstar is the most downloaded and popular streaming app in india.

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